As the logistics industry adapts to the economic downturn, companies must focus on innovation and customer satisfaction to stay afloat. — THAR BE DRAGONS! In the face of economic uncertainty, the logistics industry must focus on innovation and customer satisfaction to stay afloat by investing in products and services that prioritize user experience. Integrating user experience throughout business processes can help mitigate risk, increase productivity, and improve efficiency. …

Three common and very preventable UX fails to watch out for. — You’re ready to launch your latest and greatest ad campaign. Your landing pages are set up, click-through links ready, analytics prepared. What could go wrong? We all know high bounce rates are standard “breakage” in online advertising. But, many campaigns don’t fail because of high bounce rates. …

App tours and coach marks hurt your onboarding customer experience. — Cringe. You know that feeling when you download an app or log in to a SaaS product, and you see that tour or the stupid overlay with instructions on how to use it? That feeling you get because you have to click through a bunch of $h!@ just to get to…

I couldn’t find a source to search for country travel restrictions *and* Covid case data in one place. So, I made it. — A little while ago I found myself needing to travel out of Thailand to renew my work permit. Under normal circumstances, I’d love to go on a trip. But, circumstances aren’t normal. Before Covid, living in Asia was great for traveling. It was easy to book a flight on a…

Up is on a mission to help us make smarter life choices, as we live life. — Up helps people take control of their future by simulating models to plan for savings, homeownership, retirement, protection from financial disaster, and more in real-time. And connects you with the advice, partners, and services you need to succeed. I had the opportunity to work with the Up marketing team to…

A UX project for a FinTech startup tapping into a gaming experience, inspiring people to learn, level up and share their investment knowledge. — Imagine this. Two long-time friends in France, all grown up now. One went into the gaming industry, the other finance. They both have a passion for technology, creativity, and a desire to invent and launch an innovative FinTech startup to help people learn about investing and manage their finances.

A simple Python script to generate and update your sitemap.xml using Cron on Google Cloud App Engine. — Sitemaps are useful for increasing the effectiveness of your SEO. If you head over to Google’s Search Console you’ll find a section to upload a file called sitemap.xml. There are many ways to create this file, from writing it manually (tedious) to having one of many sites out there index…

Rethinking a bad user experience to help you and your customers win! — Forms, forms, forms. The web is full of them. For every potential sale, flight booking or new account, someone is filling out a form. Someone, who might become your customer. Why turn them away with a bad experience? Thinking about the experience. In the real world, when you ask a person what country they’re…

Here’s a tech-hack to squeeze out a little more juice. — A trick for Android that will save a bit of your battery (and it looks artsy-cool). The premise. Less colors means less battery power dedicated to rendering colors. Makes sense, right? If you switch on “Developer options,” you’ll find a deeply buried option to switch your phone to black and white mode…